| Internet with 2 billion (in 2010) users and 67% of them don't speak English
For small businesses, the internet can become an incredible selling machine if you are willing to make some modifications to the way you do business.
Newegg went from ZERO revenue to one billion in 4 years using the internet. A printer doing $6 million a year now does $90 million and sells in 120 countries.
There are thousands of examples how small businesses can capitalize on the boooming worldwide markets.
Recently, we have turned back from the expensive PPC ($5-$16 per click!) to more traditional forms of creating customer relations.
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Niche Marketing: It's not who you know, it's who knows you.
A lot of people know about Amazon, that's why they did over 7 billion. Who knows you? It's no longer networking per se, it's webworking = who knows you.
And you don't have to be a large company to become the top-of-mind sector leader. You have to select your niches well and be able to dominate them at least in publicity and organic listings.
Look at this example, a Vancouver company is active with 100 websites selling in 11 high-margin consumer and business sectors. Their PPC budget alone is well over a million. Their house-list is no bigger than 25,000. Lot's of room to grow?!
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Internet Mass Marketing: Understanding the Blob:
Only 1 in 50 sales people understand this: To make your business grow fast or to make a great career in selling, you have to find customers who CAN buy and buy BIG.
In the past, that meant the Fortune companies with 17 levels of gatekeepers; besides, everyone is after their business.
Why not take the business model of IKEA, Wal-Mart, H&R Block, and tons of other companies who get their massive revenue using the principle of "A Little Bit Here, A Little Bit There."
Make the internet your major account.
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Contact:
John Kumpunen, M.A.
President & CEO
613-392-9225
john@krin.com
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Dear Fellow Entrepreneur,
I had the fortune of growing up in my parents retail stores and to see what retail is up close and personal. My parents had a customer reach of some 7,000 people. Now with the internet, a small ma and pa business can sell to 330+ million people within months.
One manufacturer we worked with sold to about 4 million through newspaper ads, trade shows, and referrals. We put them on top rankings on Google, MSN and Yahoo and they now sell in a day what they used to sell in a week. Their business became North-America wide within 6 months.
Global Village Market Size: Going from local selling to global selling can make an incredible difference in your business. And by "global" I mean countries around the world where they speak English. You don't even need multi-lingual web sites. We can help you.

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